Inside Our Creator-Led Discord
Our Discord isn’t just a channel for announcements — it’s an active, creator-first community designed to give you access to opportunities to collaborate with marquee brands, make your work easier,...
SOCIAL COMMERCE INSIGHTS
LATEST INDUSTRY UPDATES
Livestreaming: The Future of Community Building and Social Commerce
For brands today, attention isn’t just valuable — it’s currency. And in an era where consumers are bombarded with content, connection is the differentiator. Livestreaming has...
The State of TikTok - Part 2
Another day, another TikTok divestment deadline. On Juneteenth, the Trump administration issued yet another 90-day extension on TikTok’s ban, making this the third time they’ve...
YouTube Shopping 101: What Brands Need to Know Now
As social commerce continues to evolve, YouTube Shopping is quickly emerging as a major player in the space. With over 2 billion monthly logged-in users and a strong culture of...
How to Turn TikTok Hype Into a Sales Engine
TikTok has become the ultimate platform for viral moments, but let’s be real — views don’t always translate into sales. That’s where the magic happens for brands who know how to...
Going Global: Key Strategies for TikTok Shop in Brazil
Global expansion of social commerce presents a significant growth opportunity for brands. As TikTok Shop launches in Brazil, a powerful new channel and opportunity to reach a...
The State of TikTok in the U.S.
The Situation
The extension on the deadline for the infamous TikTok ban in the US is fast approaching. Originally slated for January 19, the Trump administration unilaterally...
TikTok Boosts Social Commerce with New Ad and Shopping Features
TikTok is rapidly evolving from a short-form video platform into a formidable eCommerce powerhouse. Recent updates are transforming how brands advertise, creators monetize, and...
TikTok Shop Expands Across Europe—Is Your Brand Ready?
TikTok just made a major move in the European eCommerce space—TikTok Shop has officially launched in France, Germany, and Italy.
This expansion builds on the platform’s earlier UK...
LiveCraft Brings Local Expertise to TikTok Shop’s Mexico Expansion
¡Hola México! TikTok Shop has officially landed, opening a world of exciting new opportunities for brands to connect with consumers and drive sales directly within the TikTok...