Pre-COVID, the idea of artificial intelligence finding a foothold on TikTok Shop might have sounded like a joke - cue the inevitable Skynet reference. At the time, the AI most people...
Up next: Twitch Livestreaming and Social Commerce Success
Livestreaming as an ecommerce tool—in other words, live selling—has been all the buzz in the social commerce world for a hot minute, ever since TikTok Shop put it front and...
How Stories & Ink Unlocked Affiliate Growth with Hybrid Creator Partnerships
In today’s creator economy, affiliate partnerships are a powerful growth engine—yet not all partnerships are built the same. Many brands struggle to scale because top-performing...
What Every Brand Should Know Before Launching on TikTok Shop
TikTok Shop has transformed how brands connect with consumers. It’s not just a marketplace, it’s a dynamic content ecosystem where entertainment drives conversion. Here are some...
Our Discord isn’t just a channel for announcements — it’s an active, creator-first community designed to give you access to opportunities to collaborate with marquee brands, make...
Livestreaming: The Future of Community Building and Social Commerce
For brands today, attention isn’t just valuable — it’s currency. And in an era where consumers are bombarded with content, connection is the differentiator. Livestreaming has...
Another day, another TikTok divestment deadline. On Juneteenth, the Trump administration issued yet another 90-day extension on TikTok’s ban, making this the third time they’ve...
YouTube Shopping 101: What Brands Need to Know Now
As social commerce continues to evolve, YouTube Shopping is quickly emerging as a major player in the space. With over 2 billion monthly logged-in users and a strong culture of...
TikTok has become the ultimate platform for viral moments, but let’s be real — views don’t always translate into sales. That’s where the magic happens for brands who know how to...
Going Global: Key Strategies for TikTok Shop in Brazil
Global expansion of social commerce presents a significant growth opportunity for brands. As TikTok Shop launches in Brazil, a powerful new channel and opportunity to reach a...